Why “Fair” Is One of the Most Dangerous Words at Work
Of all the words that appear in workplace conflict, “fair” may be the most common and the least useful.
It comes up in performance reviews, budget conversations, staffing decisions, and team disputes. Someone didn’t get what they expected, and the complaint that surfaces is some version of: this isn’t fair. And here’s what makes that so difficult to address: they’re often right. From where they’re standing, it isn’t. The problem is that from where the other party is standing, it might be entirely fair and both people can be sincere in that view.
Fairness feels like an objective standard. It’s not. It’s one of the most contextual, relational, and subjective concepts in organizational life. And when leaders don’t recognize that, they spend enormous energy trying to resolve something that was never going to settle the contention anyway.
What Makes “Fair” So Slippery
The subjectivity of fairness isn’t a flaw in people, it’s a product of the variables each person brings to the conversation. Here are four that we’ve seen in numerous work settings:
The goals of the situation. Fairness in a competitive negotiation looks nothing like fairness in a long-term partnership. In the first, you might expect equal concessions. In the second, you might expect one party to give more because they really value a continued relationship.
The nature of the relationship. What feels fair between two colleagues who’ve worked together for a decade is different from what feels fair in a first interaction. Trust, history, and reciprocity all shape the discussion.
Perceived rewards versus costs. Each person naturally is mentally figuring what they’re contributing and what they’re receiving. When those tallies don’t match, even if the actual split is equivalent, there’s a sense of unfairness.
Extenuating circumstances. Context changes everything. A decision that seems arbitrary in isolation might be entirely reasonable given factors the other party isn’t aware of. And they can’t consider what they don’t know.
Why Invoking “Fair” Makes Conflict Harder
When someone says “that’s not fair,” they’re doing more than describing a situation. They’re making a moral claim. And that’s harder to react to, isn’t it?
The moment a conflict moves from “I need a different outcome” to “you’ve treated me unjustly,” the conversation shifts from problem-solving to moral positioning. Both parties tend to dig in. The focus moves from what could work to who is right. And we know how that typically ends.
And this is the most impactful: fairness also introduces a new point of contention. If you are trying to resolve an issue, why interject yet another point on which you could possibly disagree? Whose definition of fair applies? Two people can look at identical facts and reach opposite conclusions. Adding the word “fair” to the conversation doesn’t clarify, it escalates.
What to Use Instead
The goal isn’t to dismiss the feeling. It’s to redirect it toward something more productive.
Shift from positions to interests. A position is what someone wants. An interest is why they want it. “I need a larger budget allocation” is a position. The interests underneath it might be recognition, autonomy, or the ability to deliver results. Interests are almost always more revealing than positions.
Replace “fair” with “what would work.” This small shift moves the conversation forward. It orients both parties toward possibility rather than judgment.
Ask what a good outcome looks like from their perspective. This sounds simple, but it’s often skipped. People assume they know what the other party wants. They frequently don’t. The act of asking and genuinely listening to the answer changes the dynamic. I’ve even seen where the other’s desired outcome was much easier to provide that what the inquirer anticipated.
Acknowledge the feeling without conceding the framing. You can recognize that someone feels they’ve been treated unfairly without agreeing that they have been. “I understand why this feels inequitable, let me share the context, and let’s figure out what we can do from here” is both honest and generative.
The Leadership Opportunity in All of This
Leaders who understand the subjectivity of fairness become better at many things that matter: negotiation, performance conversations, team conflict, and organizational decision-making. They stop trying to prove a point and start trying to solve a problem.
They also build more credibility, not less. When people feel heard — even when the outcome isn’t what they wanted — they’re more likely to trust the process and the person leading it. That trust is worth far more than winning any individual dispute.
Reflection: The next time “fair” comes up in a conflict on your team, try asking each party to define what fair means to them. The gap in their answers will tell you exactly where the real work needs to happen.
Gary McClure is Managing Director of Strategy at Thrivence, a consulting firm specializing in strategy, leader development, organizational performance, and technology. For more than 20 years, Gary has led organizational transformation initiatives and taught leaders how to navigate successful change. He can be reached at gary.mcclure@thrivence.com. To learn how Thrivence helps leaders navigate complex organizational dynamics, visit thrivence.com.